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CLASSICAL 89 REMAINS!


In fall of 2017, in an effort to simplify and consolidate its operations, BYU Broadcasting announced plans to focus all of its efforts around the development of two broadcast properties, BYUtv and BYUradio. In this scenario, BYUradio, already on SiriusXM Satellite Radio nationwide, would have also been carried on 89.1 FM in the SLC market. However, following a thorough strategic review and seeking a way to keep classical music in Utah based upon listener feedback, BYU Broadcasting became aware that KUMT(107.9 FM) was up for sale, and has decided to put BYUradio on that frequency instead of on 89.1.

“We are delighted that we can now showcase our national radio product right here along the Wasatch Front,” said Michael Dunn, managing director of BYU Broadcasting. “And I am just thrilled for what this means to our thousands of ardent Classical 89 fans we have in this market. This acquisition is truly is a win-win for all.”